
WEST END LIVE: West End LIVE will again bring performers from the West End’s hottest shows to Trafalgar Square in London. Pictured: Last year’s event. Photo: Pamela Raith Photography
LONDON–West End LIVE with MasterCard once again returns to the iconic setting of Trafalgar Square on Saturday, 18 and Sunday, 19 June 2016.
Celebrating its 12th year, the free musical extravaganza showcases the best of the West End. Attracting crowds of more than 500,000 people over the course of the weekend, West End LIVE with MasterCard is the largest event of its type in the world.
Organized by Westminster City Council and Official London Theatre with support from the Mayor of London, this year’s celebration is set to deliver another star-studded, packed weekend of free entertainment from the West End’s biggest shows.
The full line-up of performances will be announced shortly. For all the latest news ahead of Theatreland’s biggest weekend, visit /www.westendlive.co.uk
Official London Theatre is the consumer facing brand for the Society of London Theatre (SOLT), the not-for-profit organization which provides a collective voice for the theatre owners, producers and managers of all the major commercial and grant-aided theatres across London (visit http://www.officiallondontheatre.co.uk/). As well as protecting the interests of all its member theatres, SOLT promotes theatregoing through activities including the Olivier Awards with MasterCard, the TKTS ticket booth, the Official London Theatre website and its printed fortnightly listings guide, Theatre Tokens and the popular annual celebration West End LIVE in association with MasterCard. It also administers the audience development initiatives Kids Week and Get Into London Theatre, and supports a number of theatrical charities including Stage One and Mousetrap Theatre Projects.
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You may also check out the show’s new YouTube channel at http://bit.ly/1CxzKOP.
It Shoulda Been You has a newly launched giveaway for the next 10 weeks. Users can gain multiple entries to the contest by performing different tasks on social media and by sharing their wedding stories. Each week, one lucky individual will receive a pair of tickets to Broadway previews. Additionally, one lucky winner will receive an original song written for them by Brian Hargrove (Book & Lyrics) and Barbara Anselmi (Music) based on the story they submitted. Visit the contest page at http://bit.ly/1BcRzWp
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